This Privacy Policy explains how MediaShelf ("MediaShelf", "we", "us", or "our") collects, uses, stores, protects, and discloses information when you access or use our website and related services.

MediaShelf is a digital media platform that provides access to music, songs, albums, artists, playlists, and digital books. Some content on MediaShelf may be available for free, while other content may require payment before access, streaming, listening, reading, or downloading is provided.

Our music and digital-book files may be hosted or delivered using third-party cloud storage and infrastructure, including Google Drive and related Google services.

By accessing or using MediaShelf, you acknowledge that you have read and understood this Privacy Policy. Where applicable, your continued use of the Service constitutes your acceptance of the practices described in this Privacy Policy.

1. Interpretation and Definitions

Interpretation

Words with an initial capital letter have meanings defined below. These definitions apply whether the words are used in singular or plural form.

Definitions

For this Privacy Policy:

Account means an account created by you to access certain features of MediaShelf.

Company, MediaShelf, We, Us, or Our refers to the operator of the MediaShelf website and services.

Cookies are small files stored on your computer, mobile device, or other device that help a website remember information about your visit and preferences.

Country refers to Pakistan, where applicable to the operation of the Service.

Device means any device capable of accessing the Service, including a computer, smartphone, tablet, or other internet-connected device.

Personal Data means information that relates to an identified or identifiable individual.

Service means the MediaShelf website, platform, applications, features, and related digital services.

Service Provider means third-party companies, contractors, platforms, or individuals that process information on behalf of MediaShelf to provide, maintain, secure, analyze, or improve the Service.

Usage Data means information collected automatically when you use or interact with the Service.

Website means MediaShelf, accessible through its official website and associated pages and services.

You means the individual accessing or using MediaShelf, or the company or other legal entity on whose behalf the individual is accessing or using the Service.

2. Information We Collect

We may collect information that you provide directly to us, information collected automatically when you use MediaShelf, and information received from third-party services used to operate certain features.

2.1 Personal Information

When you create an account, purchase digital content, contact us, or use certain features of MediaShelf, we may collect information such as:

• Name or display name
• Email address
• Account login information
• Password information in securely stored form
• Billing or transaction-related information
• Information relating to purchases and orders
• Music, book, playlist, or other content preferences
• Communications you send to us
• Information you voluntarily provide through forms or support requests

We only request information that is reasonably necessary for providing and operating the relevant features of MediaShelf.

2.2 Account Information

If you register for a MediaShelf account, we may use your information to:

• Create and maintain your account
• Authenticate your identity
• Provide access to your account
• Maintain your purchase history
• Provide access to eligible free or paid content
• Manage your playlists, favorites, or other account features
• Protect your account from unauthorized access

You are responsible for keeping your account credentials confidential.

3. Payment and Purchase Information

MediaShelf may provide both free and paid music and digital books.

When you purchase paid content, payment processing may be handled by third-party payment processors or financial service providers.

Depending on the payment method used, we may receive information such as:

• Transaction ID
• Payment status
• Amount paid
• Currency
• Purchase date
• Product or content purchased
• Limited payment-related information necessary to verify the transaction

We generally do not need to store your complete credit or debit card number when an external payment provider handles payment processing.

Payment providers may collect and process payment information according to their own privacy policies and terms.

Your purchase history may be associated with your MediaShelf account so that we can verify purchases and provide access to paid content.

4. Free and Paid Digital Content

MediaShelf provides both free and paid digital content, including music and books.

Content may be categorized as:

• Free music
• Paid music
• Free books
• Paid books
• Other digital media made available through the Service

Your account information, purchase information, and access records may be used to determine whether you are entitled to access particular paid content.

We may maintain records of purchases and access to paid content for purposes including:

• Providing purchased content
• Verifying transactions
• Preventing unauthorized access
• Preventing fraudulent transactions
• Resolving disputes
• Maintaining accurate financial and service records
• Complying with legal obligations

Purchasing or accessing content does not necessarily transfer copyright or ownership of that content to you. Copyright and other intellectual-property rights remain with their respective owners unless expressly stated otherwise.

5. Google Drive and Cloud Storage

Some music and digital-book files available through MediaShelf may be stored on or delivered through third-party cloud storage services, including Google Drive.

MediaShelf may use Google Drive as infrastructure for storing or serving digital media files such as:

• Audio files
• Book files
• Cover images
• Thumbnails
• Other media-related files

MediaShelf may use authorized cloud-storage accounts and technical integrations to manage these files.

We do not intend to make private administrative cloud-storage credentials publicly available through the website.

Where third-party cloud services process information, those providers may process information according to their own terms and privacy policies.

MediaShelf does not sell your personal information to Google or use Google Drive as a means of selling your personal information.

6. Usage Data

Usage Data may be collected automatically when you use MediaShelf.

This information may include:

• IP address
• Browser type
• Browser version
• Device type
• Operating system
• Pages visited
• Music or book pages viewed
• Date and time of access
• Time spent on pages
• Referring pages
• General interaction with the Service
• Diagnostic and technical information

When accessing MediaShelf through a mobile device, we may also collect information such as:

• Mobile device type
• Mobile operating system
• Mobile browser type
• Device identifiers where technically necessary and permitted
• Network information
• Other diagnostic information

Usage Data helps us understand how users interact with MediaShelf and improve performance, security, and usability.

7. Cookies and Tracking Technologies

MediaShelf may use cookies and similar technologies to operate and improve the Service.

Cookies may help us:

• Keep users signed in
• Maintain sessions
• Remember preferences
• Protect accounts
• Prevent fraudulent activity
• Understand website usage
• Improve website performance
• Remember cookie-consent preferences

Types of Cookies

Essential Cookies

These cookies are necessary for core website functionality, including authentication, security, sessions, and account-related features.

Without these cookies, certain MediaShelf features may not function correctly.

Preference and Functionality Cookies

These cookies may remember choices such as preferences, settings, or other selections you make while using MediaShelf.

Analytics Cookies

Where analytics services are enabled, cookies or similar technologies may help us understand website traffic, usage patterns, and performance.

You can configure your browser to refuse or delete cookies. However, disabling certain cookies may prevent some MediaShelf features from functioning properly.

8. How We Use Your Personal Data

MediaShelf may use your information for the following purposes:

To provide and operate the Service

We use information to operate MediaShelf and provide its features, including music, books, accounts, playlists, search, and other functionality.

To manage your account

We use account information to create, authenticate, maintain, and manage your MediaShelf account.

To provide free and paid content

We use account and transaction information to determine access to free and purchased content.

To process purchases

We use transaction-related information to process, verify, record, and manage purchases of paid music and books.

To provide customer support

We may use information you provide to respond to questions, technical problems, account issues, payment problems, or other support requests.

To communicate with you

We may contact you regarding:

• Account activity
• Purchases
• Transaction confirmations
• Security notices
• Service updates
• Important changes to the Service
• Customer-support matters

Where required by applicable law, we will provide appropriate choices regarding promotional communications.

To improve MediaShelf

We may analyze usage information to improve:

• Website performance
• Music and book discovery
• Search functionality
• User experience
• Security
• Reliability
• Features and services

To protect the Service

Information may be used to detect, prevent, and investigate:

• Fraud
• Unauthorized account access
• Abuse
• Security incidents
• Attempts to circumvent paid-content restrictions
• Other violations of our terms or policies

To comply with legal obligations

We may process information when necessary to comply with applicable laws, regulations, legal processes, or lawful requests from authorities.

9. Sharing Your Personal Data

We do not sell your personal information as a business practice.

We may share information in limited circumstances necessary to operate MediaShelf.

Service Providers

We may use third-party service providers for services such as:

• Cloud storage
• Website hosting
• Payment processing
• Email delivery
• Analytics
• Security
• Technical infrastructure
• Website performance
• Customer support

These providers may process information on our behalf and may be subject to their own privacy policies and contractual obligations.

Payment Providers

When you purchase paid music or books, transaction information may be shared with the payment provider necessary to process the payment.

Cloud Storage Providers

MediaShelf may use Google Drive and other cloud infrastructure to store or deliver digital media files.

Legal Requirements

We may disclose information if reasonably necessary to:

• Comply with applicable law
• Respond to a lawful request
• Comply with a court order
• Protect our rights or property
• Investigate fraud or abuse
• Protect users or the public
• Prevent or address security issues

Business Transfers

If MediaShelf or substantially all of its assets are acquired, merged, reorganized, or transferred, information associated with the Service may be transferred as part of that transaction, subject to applicable law.

With Your Consent

We may disclose information for other purposes when you have provided appropriate consent.

10. Publicly Available Information

Certain information you choose to make public through MediaShelf may be visible to other users.

For example, depending on available features, information associated with public playlists, comments, profiles, or other community features may be visible to other users.

You should avoid posting information publicly that you do not want others to see.

11. Retention of Your Personal Data

We retain Personal Data only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Retention periods may depend on:

• The type of information
• Whether you maintain an account
• Your transaction history
• Legal and regulatory requirements
• Security requirements
• Dispute-resolution requirements
• Legitimate business needs

Purchase and transaction records may need to be retained for longer periods for accounting, legal, fraud-prevention, and dispute-resolution purposes.

Usage Data may generally be retained for shorter periods unless it is required for security, system improvement, legal compliance, or other legitimate purposes.

12. Transfer of Your Personal Data

Your information may be processed on servers or systems located outside your city, province, or country.

For example, MediaShelf may use third-party hosting, cloud storage, payment, analytics, email, and other infrastructure providers whose systems may be located in different jurisdictions.

Where information is transferred to another jurisdiction, we take reasonable steps to protect it in accordance with this Privacy Policy and applicable law.

By using MediaShelf and providing information to us, you acknowledge that such processing and transfers may occur.

13. Security of Your Personal Data

We take reasonable technical and organizational measures to protect Personal Data against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmission over the Internet or electronic storage is completely secure.

Therefore, while we work to protect your information using reasonable security measures, we cannot guarantee absolute security.

You are also responsible for protecting your account credentials and should not share your password with others.

If you believe your MediaShelf account has been accessed without authorization, please contact us as soon as possible.

14. Your Privacy Rights

Depending on your location and applicable law, you may have rights regarding your Personal Data.

These may include the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of certain information
• Request information about how your information is processed
• Withdraw consent where processing is based on consent
• Object to certain processing
• Request restriction of certain processing
• Request a copy of certain information

Some requests may be subject to legal or technical limitations.

To protect your account and information, we may need to verify your identity before completing certain requests.

15. Deleting Your Account and Personal Data

Where available, you may be able to manage or delete certain account information through your MediaShelf account settings.

You may also contact us to request access, correction, or deletion of your Personal Data.

Please note that deleting your account may not immediately result in the deletion of every record.

We may retain certain information when necessary to:

• Comply with legal obligations
• Maintain financial or transaction records
• Resolve disputes
• Prevent fraud
• Investigate security incidents
• Enforce agreements
• Protect our legal rights

If you have purchased paid music or books, transaction records may be retained even after account deletion where necessary for these purposes.

16. Children's Privacy

MediaShelf is not intended for children under the age of 13.

We do not knowingly collect Personal Data from children under 13 without appropriate legal authorization or parental consent where required by applicable law.

If you are a parent or guardian and believe that a child has provided Personal Data to MediaShelf without appropriate consent, please contact us.

If we become aware that we have collected Personal Data from a child in circumstances where it should not have been collected, we will take reasonable steps to delete the information.

17. Third-Party Websites and Services

MediaShelf may contain links to websites, services, payment providers, cloud-storage services, social platforms, or other third-party websites.

If you follow a third-party link, you will leave MediaShelf and be subject to that third party's privacy practices.

MediaShelf does not control and is not responsible for the privacy policies, security, content, or practices of third-party websites and services.

We recommend reviewing the privacy policy of every third-party service you use.

18. Digital Content and Third-Party Hosting

Because MediaShelf provides digital music and books, certain content may be delivered through third-party infrastructure.

Third-party infrastructure may include cloud storage, content delivery systems, hosting providers, payment providers, analytics providers, and other technical services.

MediaShelf takes reasonable steps to configure these services appropriately, but third-party services are independently operated and may have their own terms, policies, availability limitations, and security practices.

19. Copyright and Content Ownership

MediaShelf respects intellectual-property rights.

Music, books, artwork, cover images, text, audio recordings, and other content available through MediaShelf may be owned by MediaShelf, content contributors, licensors, authors, artists, publishers, copyright holders, or other respective rights holders.

Your access to free or paid content does not automatically grant you ownership of the underlying copyright.

If you believe that content available through MediaShelf infringes your copyright or other intellectual-property rights, please contact us with sufficient information to investigate the complaint.

20. Fraud and Unauthorized Access

To protect MediaShelf and its users, we may monitor certain account, transaction, and access activity for security and fraud-prevention purposes.

This may include investigating:

• Suspicious transactions
• Unauthorized account access
• Account sharing where prohibited
• Attempts to bypass payment requirements
• Unauthorized downloading or redistribution
• Abuse of the Service
• Attempts to access restricted content

We may restrict, suspend, or terminate accounts where we reasonably believe there has been fraud, abuse, unauthorized access, or a violation of applicable MediaShelf policies.

21. Legal Disclosure of Information

MediaShelf may disclose Personal Data when we believe in good faith that disclosure is necessary to:

• Comply with a legal obligation
• Respond to a valid legal request
• Protect and defend the rights or property of MediaShelf
• Prevent or investigate suspected wrongdoing
• Protect the safety of users or the public
• Protect against legal liability
• Enforce our Terms and Conditions or other policies

22. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the "Last updated" date displayed at the top of this Privacy Policy.

For significant changes, we may also provide additional notice through the website, email, or another appropriate method where required.

You are encouraged to review this Privacy Policy periodically to remain informed about how we handle Personal Data.

Changes become effective when posted on this page unless otherwise stated.

23. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your Personal Data, please contact MediaShelf.

Email: [email protected]